LAS VEGAS - Mobile advertising will exceed $6B by 2014 and to reach this level, carriers are working together to address challenges advertisers face when deciding where to spend their ad dollars.

Mobile data surpassed voice on a global basis during December of 2009, Ericsson has announced at the CTIA Wireless 2010 convention in Las Vegas. The finding is said to be based on Ericsson measurements from live networks covering

Sounds like a childhood toy, but isn't.

Mobile Entertainment is the leading community site for all professionals working within the international mobile content industry. We bring you the latest news, views and analysis from this fast moving entertainment sector, complementing our flagship monthly printed magazine and specialist events.

Now and again I find myself doing real consultancy in the City of London. Most of the time I work with mobile companies that need constant perspective, but not on a *daily* basis. That is, they don't need me physically located in their office 5-days a week. But when I'm called upon to work ‘full time' from 9-5pm (or, more likely, 9am-10pm), I do lunch with Wagamama.

Not all the time, but often. Wagamama is a ‘pan-asian' restaurant chain that I've been thoroughly enjoying for a long time. I particularly like the fact that you can order online and then pick-up from the restaurant. It's a painless process, especially when you pay by credit card online.

When I'm working crazy hours, it's useful to be able to rely on the likes of Wagamama for sustenance across the day. They've got restaurants across the Square Mile and beyond.

Of course, there's a problem with online ordering. If you're using a corporate computer - as I am sometimes doing - then it's not necessarily that professional to be seen arsing around on the Wagamama website, even if it is just for 2 minutes. Even if it's your own laptop, it doesn't look that good if you're spending your consulting time ordering food. I know it's literally 2 minutes to place an order, but all the same, I want to ensure I deliver a decent service level - and that can be undermined if your client walks in whilst you're ordering a Chicken Katsu Curry with extra sauce.

Wagamama have addressed this issue - and the issue of ultra-immediate-convenience by launching their iPhone application:

It's nicely designed, it's entirely functional - the only issue I have is that I need to type in my credit card details each time. I'd like to see a user-login system for the next version that retains my card details.

One final point: Whilst I am absolutely delighted that restaurants such as Wagamama are delivering these kinds of service, I'm thoroughly disappointed that it's *only* for the iPhone. There are millions of Nokia, Samsung, BlackBerry, Sony Ericsson and Motorola users in the UK. I recognise that it's unrealistic to develop an app for every handset - but what about the leading smartphone platforms? Definitely BlackBerry, definitely Nokia, definitely Android too.

More please, Wagamama, more!

"'Our ability to bank online, use electronic commerce and safeguard billions of dollars in intellectual property are all at stake if we cannot rely on the security of information networks,' she said.

Referring to social and economic development, Clinton said the Internet can serve as a 'great equalizer.'

By providing people with access to knowledge and potential markets, networks can create opportunity where none exist.

'Over the last year, I've seen this first hand in Kenya, where farmers have seen their income grow by as much as 30 percent since they started using mobile banking technology,' Clinton said." >> Continue Reading

It appears that early skepticism about the iPhone's appeal beyond consumers may be falling by the wayside.

Apple COO Tim Cook said corporate usage of the iPhone has doubled since this summer's 3GS release, noting “This is a key focus of ours.”

Some 70 percent of Fortune 100 companies are actively piloting or deploying iPhones, and 50 percent of the FTSE 100, according to Cook, who added, “Those are some pretty staggering numbers when you think that the time frame we've been in the business is only two and half years.

[via GigaOM]

NTT DoCoMo (NYSE: DCM) is the first major carrier that has announced the addition of Sony Ericsson (NYSE: SNE)'s Android-powered Xperia X10 to its portfolio. The operator will start selling the device as Smartphone Xperia in April.

You already know everything there is to know about the X10 so I won't go into the specs here. I'll only add that it will take advantage of DoCoMo's HSPA network providing users with 2.0 Mbps upload and 7.2 Mbps download speeds. Moreover, the Xperia launch will coincide with the launch of the “docomo market,” a new mobile web portal for smartphone users. The portal will introduce recommended content and applications, including original offerings from DoCoMo...

Related News from IntoMobile:

• Telstra activates 7.2Mbps HSDPA; It's good to be in Australia these days
• ZTE announces new data cards, mobile broadband support for Windows 7
• LG demonstrates LTE cellphone chips with 60Mbps speeds!
• NTT DoCoMo working on HSUPA handset
• Vodacom brings HSUPA to South Africa

Share this: